Health Communication Partners (HCP) primary service is offering health care communication tools and education for physicians, medical educators and, ultimately, in the public health sector to better communicate with the patients and communities they serve.
We were honored when founder Anne Marie Liebel, EdD, asked us to develop her brand and get this exciting and important service up and running. We had many conversations during the process, and it was Dr. Liebel’s vision of building bridges to health literacy that sparked our idea for the perfect branding.
Our brand solution was a modified Venn diagram with overlapping thought balloons creating what we call “the sweet spot” of communication. We created a simple but powerful logo along with a color palette and typography to support the brand. We also developed a corporate identity and templates for a digital newsletter and PowerPoint presentations.
“They listened, and they get it. Maven Roth understands marketing and they understand healthcare, specifically the communication aspect. These days, anyone can make a pretty graphic. I recommend MRG because they listen. They listen hard, because they want to understand what you’re trying to make happen. Then they translate it into visual language. They truly partner with you.”
– Anne Marie Liebel
CEO and President
Health Communication Partners
