Challenge:

HDK Industries came to us to create a company profile ad for the Nonwovens Industry Magazine. HDK specializes in custom-designed nonwoven fabrics, laminates, and composites. They are a privately held company and are part of Cha Technologies Group which manufactures products globally. 

Solution:

Since this is an industry magazine with a significant product engineer audience, we recommended the print ad focus on how HDK’s products can meet this audience’s product application needs. 

Results:

The agreed-upon key message was that HDK delivers products and services to demanding markets with innovative, cost-effective, and tailored solutions. The final print ad included company information, capabilities, technology, environmentally friendly processes, and products along with photos for an easy visual reference for the reader.

HDK Industries, Inc.

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