HDK Industries came to us to create a company profile ad for the Nonwovens Industry Magazine. HDK specializes in custom-designed nonwoven fabrics, laminates, and composites. They are a privately held company and are part of Cha Technologies Group which manufactures products globally.
Since this is an industry magazine with a significant product engineer audience, we recommended the print ad focus on how HDK’s products can meet this audience’s product application needs.
The agreed-upon key message was that HDK delivers products and services to demanding markets with innovative, cost-effective, and tailored solutions. The final print ad included company information, capabilities, technology, environmentally friendly processes, and products along with photos for an easy visual reference for the reader.
